To rank in the map pack, your architect firms Name, Address and Phone Number (NAP) should be consistent across all your web presence. This is called NAP consistency or citation consistency. This is the single biggest factor that determines whether or not you will be visible on the map section. In order to give the…Read More Want to rank your Architect Firm on Google Map Pack? Just do this 1 thing correctly
SEO Vs Paid Ads: Which is better for your architecture business There is an ongoing debate on which marketing method is better, I did a simple analysis that will show you the truth. Let’s pick one keyword: Eg. ‘Architects in New York’ and lets us say the total number of people searching for this keyword…Read More SEO Vs Ads Which One Provides Better Value to Architects? (Data Driven Answer)
I have worked and discussed with many architects and I must say I was surprised when I saw mental traps that architects have. With such mental traps, it will be very difficult to grow your business. They hurt themselves with weak excuses. Trap 1: My website rank on Google doesn’t matter to my business I get clients through…Read More 5 Mental Traps that Architects have (That cost them $2.4 million!)
Starting an architecture business Anyone with an ambition knows the importance of running their own business. Sure getting a good job in your field of practice can be rewarding, but everyone knows the real money is in entrepreneurship. While some are destined to work under supervision, answering to someone else while putting in hours of…Read More How to start an architecture business – The Ultimate Guide
How to use Houzz for marketing? I have explained in my last article about what people look for when they visit Houzz and what start of buying cycle they are in you can read it here Houzz pro plus review Houzz should be mainly used as awareness generation platform. You might not get users from Houzz…Read More 10 Ways To Use Houzz For Marketing ( Don’t miss the 2nd Method)
You have studied more than most in college while earning your architecture degree, and have worked long, hard hours for others in order to gain a vast amount of experience. Now it is time to branch out on your own in order to earn the type of money that you absolutely deserve. That being said…Read More 7 Ideas For Architect Firm Names (4th Idea is Most Important)
Houzz Pro Plus Review Why most architect marketing efforts including your investment on Houzz pro plus results in almost $0 ROI? Before we talk about the Houzz Pro Plus cost, let me ask you what is your ROI on Houzz? I asked this question to several architects and they said it is good and they…Read More Architect Alert: See this before you buy Houzz Pro Plus!